Privacy Policy

1. Introduction

PetAftercare ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website, services, or platform (collectively, the "Service"). Please read this Privacy Policy carefully. By using the Service, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

2.1 Information You Provide to Us

We may collect information that you provide directly to us, including:

• Personal Information: Name, email address, phone number, mailing address, and other contact information
• Pet Information: Pet name, species, breed, weight, medical information, and other details related to your pet's aftercare, cremation, and memorial services
• Memorial Preferences: Delivery address for memorial products, memorial customization choices (e.g., engraving text, urn selection), and any special instructions for cremation or memorial preparation
• Account Information: Username, password, and other account credentials
• Payment Information: Billing address, payment method details, and transaction history
• Communications: Messages, feedback, and other communications you send to us
• Clinic Information: For veterinary professionals, clinic name, license information, and business details

2.2 Information We Collect Automatically

When you use the Service, we may automatically collect certain information, including:

• Usage Data: Information about how you access and use the Service, including pages visited, time spent, and features used
• Device Information: IP address, browser type, device type, operating system, and unique device identifiers
• Location Data: General location information based on your IP address or device settings
• Cookies and Tracking Technologies: Information collected through cookies, web beacons, and similar tracking technologies

2.3 Information from Third Parties

We may receive information about you from third parties, such as veterinary clinics that partner with us, payment processors, or other service providers.

3. How We Use Your Information

We use the information we collect for various purposes, including:

• To provide, maintain, and improve the Service
• To process and fulfill your requests for pet aftercare services, including cremation services and the creation and delivery of memorial products (such as urns, keepsakes, paw prints, and other personalized memorials)
• To coordinate with veterinary clinics and cremation facilities to ensure timely and respectful handling of your pet's aftercare
• To communicate with you about your account, services, or inquiries
• To send you updates, newsletters, and promotional materials (with your consent)
• To process payments and prevent fraud
• To comply with legal obligations and regulatory requirements
• To protect the rights, property, and safety of PetAftercare, our users, and others
• To analyze usage patterns and improve user experience
• To provide customer support and respond to your inquiries
• To facilitate communication between pet owners and veterinary clinics

4. How We Share Your Information

We may share your information in the following circumstances:

• With Veterinary Clinics: We may share relevant information with participating veterinary clinics to facilitate pet aftercare services
• With Cremation and Memorial Partners: We may share pet owner contact details, pet information, and memorial preferences with cremation facilities and memorial product providers as necessary to fulfill cremation services and deliver memorial products to you
• With Service Providers: We may share information with third-party service providers who perform services on our behalf, such as payment processing, data storage, and analytics
• For Legal Purposes: We may disclose information if required by law, court order, or government regulation, or if we believe disclosure is necessary to protect our rights or comply with legal processes
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity
• With Your Consent: We may share your information with your explicit consent or at your direction

We do not sell your personal information to third parties for their marketing purposes.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee absolute security.

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer need your information, we will securely delete or anonymize it in accordance with our data retention policies.

7. Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information, including:

• Access: The right to request access to your personal information
• Correction: The right to request correction of inaccurate or incomplete information
• Deletion: The right to request deletion of your personal information
• Objection: The right to object to certain processing of your information
• Restriction: The right to request restriction of processing your information
• Data Portability: The right to receive your information in a structured, commonly used format
• Withdraw Consent: The right to withdraw consent where processing is based on consent

To exercise these rights, please contact us using the information provided in the "Contact Us" section below.

8. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect and store information about your use of the Service. Cookies are small data files stored on your device that help us improve your experience. You can control cookies through your browser settings, but disabling cookies may limit your ability to use certain features of the Service.

We may use the following types of cookies:

• Essential Cookies: Required for the Service to function properly
• Analytics Cookies: Help us understand how users interact with the Service
• Functional Cookies: Remember your preferences and settings
• Marketing Cookies: Used to deliver relevant advertisements (with your consent)

9. Children's Privacy

The Service is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected information from a child under 13, we will take steps to delete such information promptly. If you believe we have collected information from a child under 13, please contact us immediately.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that differ from those in your country. By using the Service, you consent to the transfer of your information to these countries.

11. Third-Party Links

The Service may contain links to third-party websites or services. We are not responsible for the privacy practices of these third parties. We encourage you to read the privacy policies of any third-party websites or services you visit.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us through our Contact page.